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Baijiu region

Jiangsu

江苏Jiāngsū

Jiangsu Province · Suqian, the home of 'soft' baijiu

Province
Jiangsu Province
Aroma type
strong aroma
Key city
Suqian
Distillery
Yanghe
Jiangsu江苏
Jiangsu

Jiangsu, on China's east coast north of Shanghai, is one of the great baijiu provinces. Its production is concentrated in the city of Suqian, home to two of China's most famous baijiu names, Yanghe and Shuanggou, both now part of the same group. Yanghe created the 'mianrou' (soft, mellow) style that has become one of the best-selling categories of baijiu in China.

Three Gou and one He

Locals sum up the region's baijiu with the phrase 'Three Gou, One He' (三沟一河): the distilleries of Shuanggou, Tanggou and Gaogou, and the town of Yanghe. Yanghe and Shuanggou, the two most prominent, both operate under the Suqian-based Yanghe group, the only company in the industry with two brands recognised as 'China Famous Liquor'.

Mianrou: the soft style

In 2003 Yanghe developed a signature 'mellow' flavour profile and launched its Blue Classic series, Dream Blue, Sky Blue and Ocean Blue, which now accounts for most of its sales. The series created the mianrou (绵柔), 'soft', category of baijiu across China's mid-to-premium market. In Brand Finance's 2025 ranking, Yanghe was the sixth most valuable spirits brand in the world.

Rice wine

Jiangsu also has a rice wine tradition: Huiquan, from Wuxi, is one of the best-known Chinese rice wines outside Shaoxing.

Rice Wine 黄酒

In Wuxi, Jiangsu has its own rice wine tradition, represented by Huiquan, one of the well-known huangjiu names outside Shaoxing.

All rice wine regions →

History

  1. 2003

    Yanghe develops its 'mellow' flavour profile and launches the Blue Classic series, creating the mianrou category.

  2. 2025

    Brand Finance ranks Yanghe the sixth most valuable spirits brand in the world.

Sub-regions

  • Suqian (Yanghe)宿迁 · 洋河

    The heart of Jiangsu baijiu and home of Yanghe.

  • Shuanggou (Sihong)双沟 · 泗洪

    Home of Shuanggou, Yanghe's sister brand.

  • Wuxi无锡

    Home of Huiquan rice wine.

Producers

Sources

  1. Jiangsu liquor, beverage and tea manufacturing — Faxian Gongchang, 2024
  2. Chinese brands raise the bar as global leaders in alcoholic drinks 2025 rankings — Brand Finance, 2025

Neighbouring regions

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