Baijiu guides
Learn baijiu step by step, in three paths.
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白酒01
Baijiu in 5 Minutes: China's National Spirit, Explained
The spirit that toasts every Chinese wedding, business deal and New Year is barely known in Europe. Here is everything you need to know, in five minutes.
香型03The 12 Aroma Types of Baijiu: A Map of Flavour
Wine has grapes, whisky has regions. Baijiu has aroma types: twelve official styles, each with its own method, region and signature brand.
饮04How to Drink Baijiu: Glasses, Toasts and Temperature
Baijiu is not a shot and not a whisky. Here is how to drink it the Chinese way, and how to taste it properly.
- 02曲How Baijiu Is Made: Qu, Pits and PatienceNo other spirit in the world is made like baijiu. A wild starter, grains that ferment almost dry, and pits that grow better with age.
- 05配Baijiu at the Table: What to Eat With China's SpiritIn China, baijiu is never drunk without food. The right dish turns its power into harmony.
- 06调Baijiu in Cocktails: Three Easy Recipes to StartToo strong to sip? Mix it. Three easy baijiu cocktails for your first bottle.
- 07茅台Moutai: The Story of China's Most Famous SpiritA small town on a red river in Guizhou makes the most famous spirit in China. Here is why.
- 08窖The Pits That Never Stopped: Luzhou's 1573 National CellarsIn Europe we age spirits in barrels. In Luzhou, the treasure is a set of mud pits that have been working since 1573.
- 09买Buying Baijiu in Europe: Where to StartBaijiu is arriving in Europe, from specialist spirits shops to luxury department stores. Here is how to buy your first bottle.